Business Analysis

One of the first things we do is perform a detailed analysis of your business or services you offer. We initially ask you to complete a questionnaire form to gather relevant information from you, your business or services and website. We use this questionnaire to assess various aspects of your operation including your main competitors, how well your website is put together for mobile devices, structure of links, speed checks, W3 validation errors, Google penalty checks, internal and external link analysis.

After our analysis of the information you provide us we will then report on it. The recommendations will be implemented by us on the on page SEO optimisation of your website. We will also send you a document containing our recommended meta tags for implementation on your website. These are essentially the titles for each page along with page descriptions and keywords. These influence how each web page link displays on search engine result pages.

Furthermore as part of the questionnaire we will ask for some high level keywords or phrases that you would like to target potential customers with. We use these keywords or phrases to build a comprehensive list of keywords and phrases that we think would generate the most traffic to your website on a monthly basis. We will provide a varied range of keywords and it will be up to you to decide the ones you wish us to use for off page SEO optimisation.