Brighton SEO - Blog

We love blogging here at Brighton SEO so we have created a blog to tell you about what we are up to and what the rest of the world is up to in our sector. We would love to hear from you if you would like to contribute in any way shape or form.

Why SEO is Important for #StartupBusinesses in 2018

SEO for Startups

SEO is a great source to expose your business to the masses. You can make your website accessible to as many users as you want. The proper SEO techniques help you reach the top of the search result and that is where your business begins thriving. It is quite a useful method to attract target audience in 2018. However, you will get the desired outcome for your startup business only if you apply SEO techniques rightly. It may seem a time-consuming process but to take your small business to the next level, you need to comprehend its significance.

Support Your Reputation Online

Running a business online whether it’s small or big can become a pain in the neck. You can facilitate the entire procedure by providing social proof. People may prefer you over a competitor as the top rank is usually achieved via trust, merit, and social validation. When users find you on the top of Google, it will indicate the status of your startup business on the search giant. That is why learning latest SEO techniques are highly-recommended.

For Long-Term Benefits

SEO was introduced 20 years ago and became an essential part of online businesses since then. The technique has evolved over the years. You can attain numerous long-term benefits just by optimizing your website rightly. It is evident that high-quality content, user-friendly website design, and effective backline can do the job for you. It is suggested to upgrade your website and keeps it up-to-date via opting for SEO trends to boost your sales and revenues in 2018.

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5 Critical #SEOTrends You Should Look Out for This Year

Critical SEO Trends

SEO techniques have significantly modified over the years. Search engine giant Google opts for constant innovation regarding search algorithm to deal with overaggressive SEOs and spammers. Various SEO strategies that used to dominate not so long ago are considered futile now. In current times, only optimizing keywords in your content won't work for you. To stay top at the top of the search results on Google, Bing or Yahoo search engines, nothing is more critical then to always keep an eye on prospective trends.

In light of this, here 5 SE0 strategies that you should follow this year.

1.     Google’s RankBrain

RankBrain is an artificial intelligence or machine learning system. The system helps Google search results. This RankBrain has transformed the search space completely. It interprets what a user searched via keywords like Google Analytics.

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#SEO: Breaking Down the Myths that Hinder Online Success

SEO Breaking Down the Myths that Hinder Online Success

Search Engine Optimisation (SEO) techniques and methodologies have upgraded rapidly over a couple of years - things have drastically changed - for example, SEO techniques that were valid in 2012 will never work for your business in 2018.

 If you desire to achieve online success, you need to steer clear of specific, illegitimate SEO techniques that will keep your website at the top of Google.

Moreover, there is no doubt that some SEO tactics will help you accomplish your milestone, but there are some misconceptions that may work for you but are considered invaluable.

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