Brighton SEO - Blog

We love blogging here at Brighton SEO so we have created a blog to tell you about what we are up to and what the rest of the world is up to in our sector. We would love to hear from you if you would like to contribute in any way shape or form.

How the Right Web Design Helps With SEO

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The importance of Search Engine Optimisation (SEO) has been linked to content formation and designing for quite some time now. Making sure that the content you put up on your website is SEO friendly has become one of the top objectives of businesses looking for greater exposure. However, it would be a mistake to restrict the importance of SEO to content only. When designing a website, the businesses like to keep in mind factors such as user-friendliness, up-time, and its ability to capture the user’s attention. While all of these are essential to the success of the web design, it is important to give due consideration to SEO at this stage as well.

Any SEO Consultant Brighton / Worthing will be able to tell you how the search algorithms affect the visibility of a company’s website. Keeping yourself updated about the recent changes in the algorithms and updating your website’s layout or design according to them is essential in today’s world. Here are some of the ways in which the right web design can help your business with SEO.

1.      Optimising the Images

A common mistake made when designing the layout of the website is to ignore the importance of optimizing the images. Alt tagging the images on your website design will help you gain more visibility across search engines. Moreover, it is important to avoid using images that are too large.

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4 Things SEO Experts Want You to Know

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Search Engine Optimisation (SEO) has transformed the way businesses market their products and services to consumers. Over the last few years, a lot of attention is being given to content published by the businesses and whether or not it is considered to be search engine-friendly or not. Businesses today are spending a great deal of money on incorporating SEO tips and are hiring SEO experts for this purpose. However, before you start working on making your content SEO-friendly, there are some things that every expert wants you to know. These are:

1.       You will need to wait

Many businesses believe that hiring an SEO expert will result in growth almost immediately. While you will find many Search Engine Optimisation Sussex experts claiming to show instant results, these promises are nothing but scams. Use of black hat SEO techniques can expose you to the risk of being banned which you do not want at any cost. Any genuine SEO expert will ask you to wait for 4-6 months before expecting any dramatic results. This also depends largely on the kind of website you have and the kind of content you use.

2.      Technical SEO

While keywords hold a lot of importance in the world of SEO marketing, it is also important to incorporate the use of technical SEO. Technical SEO refers to how fast search engines can go over your content. This means there is great emphasis laid on the speed of your website. If you have a slow website with great content, it will not result in great success as the speed plays an important role in determining your SEO related performance.

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10 SEO Tips For Site Redesigns

Understanding the elements of design, expertise, and content that affect seo (SEO) is a necessary talent for any net staff, but they're significantly vital when undertaking a serious redesign effort.

During a redesign a lot can go fallacious, from technical points and change-opposed audience reaction to traffic loss and usability problems. Any one in every of these problems can severely affect key metrics. Here are 10 easy tips to comply with to ensure your website stays on page one after you throw the swap.

1. Use descriptive links.

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