Brighton SEO - Blog

We love blogging here at Brighton SEO so we have created a blog to tell you about what we are up to and what the rest of the world is up to in our sector. We would love to hear from you if you would like to contribute in any way shape or form.
If it's website development you are after then you have come to the right blog category. Here we will discuss new coding practices and our handy work on websites we have worked on.

The Significance of a Website for an #OnlineBusiness

online business website

Not having a professional website for your online business may cost you loss of useful opportunities. You need to set up a website to thrive in the industry. A survey revealed that 90% of businesses have made whopping benefits via a website. It showcases your products or services in detail to your consumers, which helps them in making a buying decision before placing an order.

It is evident that millennials search the internet to learn about a specific service or product, with a streamlined e-commerce website, you will not only provide the required information but you will allow them to find more about your business. Social media marketers emphasized building a user-friendly website to facilitate consumer’s experience. Also, establishing a professional website has the following benefits:

Easy Access

Not to mention, your website remains accessible 24/7. It prevents any inconvenience. Plus, it saves plenty of time as well. For instance, a buyer simply goes to your website, scrolls through it to find the product and place an order. A consumer can shop from anywhere without putting in a significant effort.

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9 Practices That DO NOT (Directly) Affect Your #GoogleRankings

SEO is downright confusing nowadays. There are so many blogs and influencers claiming one thing while another claims the opposite. The internet tends to get pretty heated over things like Google rankings. The list of factors that affect your website ranking is seemingly endless. You might be surprised to know that this list isn’t actually as black and white as you think. You might be wasting valuable time optimizing things on your website that simply don’t make a difference when it comes to SEO.


While some things might not play a role in your Google ranking, that doesn’t mean they aren’t important. It’ll be up to you to decide for yourself whether each factor is something that matters for your specific website. It’s just important to understand the realities of SEO with all the confusions of today. Here are the most controversial practices that do not affect your Google ranking!

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Ways To Boost A Websites Rankings & Traffic


Whenever we think of a website we always think about a scenario where there will be dozens of people visiting the same in searching of information and knowledge. However, this is not easy in a real life situation because of severe competition. There are millions of websites and perhaps thousands of them with the same products and services vying for space on the world wide-web. In such situations, we need to find out ways and means by which one can increase the footfalls to websites.

We are happy to share below a few of them and we are sure they are proven and time tested. They include a combination of both old methods like contents, search engine optimisation and so on.

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The Key to Selecting the Right #WebDesignProfessional for your Business

Web Design Professional

Today, it is extremely important for a business to have a strong online presence. If you were to take examples of the most famous online portals, the first couple of names that come to mind include Facebook, Google, and Amazon. They all started out from small workshops, but one vital element that they have in common is a strong ‘web presence’.

To compete today, having a strong and highly attractive web site is essential for business growth and higher revenues. Luckily, there are many web design professionals that you can approach for this purpose. However, finding the right expert for your business’ needs can be quite challenging.

Know exactly what you want

The key to hiring the right web designing professional is to know exactly what you want in a website. Consider a web designer as a construction worker who will build your house based on the requirements you give to him. Once the house has been built, it would be a difficult job to redesign it. Hence, it is imperative that you have a clear understanding of your requirements from the very first day.

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