Brighton SEO - Blog

We love blogging here at Brighton SEO so we have created a blog to tell you about what we are up to and what the rest of the world is up to in our sector. We would love to hear from you if you would like to contribute in any way shape or form.
All things SEO. Here you will find latest developments in the world of SEO, our recent projects involving search engine optimisation and our success stories.

5 #SEOStatistics for Small Online Businesses in 2018

SEO statistics 2018

Setting up a website for a small business is as essential as chalking a business plan. The website plays a significant role when it comes to reaching the target audience. There is no denying that millennials only place an order after searching a certain product or service online. You have a prominent chance of attracting potential buyers to your website.

However, you will need to stay on top of the Google search results. Small business owners are advised to learn SEO techniques in this context. The statistics of adequately incorporated SEO tricks are fantastic and you can receive jaw-dropping outcome in a short time span.

1.     Google for Small Business

Google receives 79% search traffic amongst all search engines. This indicates you can target audience interested in your niche on Google effectively. Thereby, you need to opt for sound SEO strategies. Using content to achieve the milestone seems as smart move.

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Ways To Boost A Websites Rankings & Traffic

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Whenever we think of a website we always think about a scenario where there will be dozens of people visiting the same in searching of information and knowledge. However, this is not easy in a real life situation because of severe competition. There are millions of websites and perhaps thousands of them with the same products and services vying for space on the world wide-web. In such situations, we need to find out ways and means by which one can increase the footfalls to websites.

We are happy to share below a few of them and we are sure they are proven and time tested. They include a combination of both old methods like contents, search engine optimisation and so on.

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5 Critical #SEOTrends You Should Look Out for This Year

Critical SEO Trends

SEO techniques have significantly modified over the years. Search engine giant Google opts for constant innovation regarding search algorithm to deal with overaggressive SEOs and spammers. Various SEO strategies that used to dominate not so long ago are considered futile now. In current times, only optimizing keywords in your content won't work for you. To stay top at the top of the search results on Google, Bing or Yahoo search engines, nothing is more critical then to always keep an eye on prospective trends.

In light of this, here 5 SE0 strategies that you should follow this year.

1.     Google’s RankBrain

RankBrain is an artificial intelligence or machine learning system. The system helps Google search results. This RankBrain has transformed the search space completely. It interprets what a user searched via keywords like Google Analytics.

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5 Questions you Should Ask Your #DigitalMarketingAgency

Digital Marketing Agency

Hiring a digital agency could be a lot of hassle specifically if you are opting for it the first time. There is no doubt that a professional marketing company could take your business to the next level whereas an incompetent partner could disappoint you significantly.

Social media experts suggest carrying out extensive research before hiring a marketing agency and narrow down a list of potentials. It is a time-consuming process, but is considered a useful way to get the job done.

Moreover, whenever you do approach a digital marketing organisation – it is vital that you ask them for their portfolio, look at the testimonials and ask questions to gauge whether or they have the technical competence required to realise your goals. In light of this, mentioned below are some important questions you ask the potential agency:

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